Chapter 4: exercise【含答案】 国际商务管理

(1)单选题

The following quantitative criteria that are not part of the corporate strategy are ( ).

A  total sales

B  profit level

C  return on investment

D  Strategic risk assessment

(2)单选题

The most important concern of international operators is whether ( ) is clear, reasonable and remains unchanged for a long time.

A  Political system

B  Government policy

C  political party system

D  legal system

(3)单选题

() Transnational corporations have the largest share of world trade.

A  the European Union

B  Japan

C  Germany

D  the United States

(4)单选题

The index used to reflect the number of host countries involved in the operation of a multinational company is ().

A  Cross-country index

B  network distribution index

C  the degree of outward ratio

D  the proportion of export

(5)单选题

The main types of international business organization structure are ( ).

A  the export department

B  International Department

C  regional and global organizations

D  all of the above

(6)单选题

The following strategic capabilities that are not part of a multinational corporation are ().

A  global efficiency

B  Macro-control ability

C  local response ability

D  worldwide learning ability

(7)单选题

() is the most basic feature of a multinational company that is different from a general enterprise.

A  large scale

B  strong strength

C  cross-cultural and multicultural

D  advanced management level

(8)单选题

Multinational companies are ().

A  An organizational form of a company

B  An activity of the enterprise

C  A way of doing business

D  Import and export of goods and services

(9)单选题

The following statement about centralization is incorrect ().

A  The centralized model is conducive to the coordination of international business of international enterprises.

B  The centralized mode is conducive to ensuring that the company's decisions are consistent with the overall goals of the head office.

C  Centralized organizations are conducive to organizational change and adjustment.

D  centralized organization is not conducive to reducing duplication of work.

(10)单选题

The strategy of shifting core competencies on a global scale is among the four types of international competitive strategies ( ).

A  International strategy

B  Global strategy

C  Transnational strategy

D  multinational strategy

(11)单选题

Which of the following are Multinational (single) business strategy?

A  Exporting

B  Replication

C  Importing

D  All of the above

(12)判断题

The Home Centralization case described in the class is Mattel’s Barbie dolls.

(13)判断题

Low trade costs to export to foreign country is the reason for implementing Home Centralization

(14)判断题

Implementing home centralization is to get a bigger market.

(15)判断题

Relationships between products are just unrelatedvertical and horizontal.

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未经允许不得转载!Chapter 4: exercise【含答案】 国际商务管理